diff --git a/admin/tool/analytics/classes/output/effectiveness_report.php b/admin/tool/analytics/classes/output/insights_report.php
similarity index 96%
rename from admin/tool/analytics/classes/output/effectiveness_report.php
rename to admin/tool/analytics/classes/output/insights_report.php
index 906ecb7d27a..a42efa13804 100644
--- a/admin/tool/analytics/classes/output/effectiveness_report.php
+++ b/admin/tool/analytics/classes/output/insights_report.php
@@ -15,7 +15,7 @@
 // along with Moodle.  If not, see <http://www.gnu.org/licenses/>.
 
 /**
- * Effectiveness report renderable.
+ * Insights report renderable.
  *
  * @package    tool_analytics
  * @copyright  2019 David Monllao {@link http://www.davidmonllao.com}
@@ -27,13 +27,13 @@ namespace tool_analytics\output;
 defined('MOODLE_INTERNAL') || die;
 
 /**
- * Effectiveness report renderable.
+ * Insights report renderable.
  *
  * @package    tool_analytics
  * @copyright  2019 David Monllao {@link http://www.davidmonllao.com}
  * @license    http://www.gnu.org/copyleft/gpl.html GNU GPL v3 or later
  */
-class effectiveness_report implements \renderable, \templatable {
+class insights_report implements \renderable, \templatable {
 
     /**
      * @var \core_analytics\model
@@ -46,7 +46,7 @@ class effectiveness_report implements \renderable, \templatable {
     private $context = null;
 
     /**
-     * Inits the effectiveness report renderable.
+     * Inits the insights report renderable.
      *
      * @param \core_analytics\model $model
      * @param int|null $contextid
@@ -79,7 +79,7 @@ class effectiveness_report implements \renderable, \templatable {
         $predictioncontexts = $this->model->get_predictions_contexts(false);
         if ($predictioncontexts && count($predictioncontexts) > 1) {
             $url = new \moodle_url('/admin/tool/analytics/model.php', ['id' => $this->model->get_id(),
-                'action' => 'effectivenessreport']);
+                'action' => 'insightsreport']);
 
             if ($this->context) {
                 $selected = $this->context->id;
diff --git a/admin/tool/analytics/classes/output/models_list.php b/admin/tool/analytics/classes/output/models_list.php
index be1c7bae386..ade6739b2cf 100644
--- a/admin/tool/analytics/classes/output/models_list.php
+++ b/admin/tool/analytics/classes/output/models_list.php
@@ -288,12 +288,12 @@ class models_list implements \renderable, \templatable {
                 }
             }
 
-            // Effectivity report.
+            // Insights report.
             if (!empty($anypredictionobtained) && $model->uses_insights()) {
-                $urlparams['action'] = 'effectivenessreport';
+                $urlparams['action'] = 'insightsreport';
                 $url = new \moodle_url('/admin/tool/analytics/model.php', $urlparams);
-                $pix = new \pix_icon('i/report', get_string('effectivenessreport', 'tool_analytics'));
-                $icon = new \action_menu_link_secondary($url, $pix, get_string('effectivenessreport', 'tool_analytics'));
+                $pix = new \pix_icon('i/report', get_string('insightsreport', 'tool_analytics'));
+                $icon = new \action_menu_link_secondary($url, $pix, get_string('insightsreport', 'tool_analytics'));
                 $actionsmenu->add($icon);
             }
 
diff --git a/admin/tool/analytics/classes/output/renderer.php b/admin/tool/analytics/classes/output/renderer.php
index 60bc2a22503..b4f7a5108e5 100644
--- a/admin/tool/analytics/classes/output/renderer.php
+++ b/admin/tool/analytics/classes/output/renderer.php
@@ -211,12 +211,12 @@ class renderer extends plugin_renderer_base {
     /**
      * Defer to template.
      *
-     * @param \tool_analytics\output\effectiveness_report $effectivenessreport
+     * @param \tool_analytics\output\insights_report $insightsreport
      * @return string HTML
      */
-    protected function render_effectiveness_report(\tool_analytics\output\effectiveness_report $effectivenessreport): string {
-        $data = $effectivenessreport->export_for_template($this);
-        return parent::render_from_template('tool_analytics/effectiveness_report', $data);
+    protected function render_insights_report(\tool_analytics\output\insights_report $insightsreport): string {
+        $data = $insightsreport->export_for_template($this);
+        return parent::render_from_template('tool_analytics/insights_report', $data);
     }
 
     /**
diff --git a/admin/tool/analytics/lang/en/tool_analytics.php b/admin/tool/analytics/lang/en/tool_analytics.php
index 7041b83b4c7..ca3d1a271a1 100644
--- a/admin/tool/analytics/lang/en/tool_analytics.php
+++ b/admin/tool/analytics/lang/en/tool_analytics.php
@@ -25,6 +25,7 @@
 $string['accuracy'] = 'Accuracy';
 $string['actions'] = 'Actions';
 $string['actionsexecutedbyusers'] = 'Actions executed by users';
+$string['actionsexecutedbyusersfor'] = 'Actions executed by users for "{$a}" model';
 $string['actionexecutedgroupedusefulness'] = 'Grouped actions';
 $string['allpredictions'] = 'All predictions';
 $string['alltimesplittingmethods'] = 'All analysis intervals';
@@ -51,8 +52,6 @@ $string['deletemodelconfirmation'] = 'Are you sure you want to delete "{$a}"? Th
 $string['disabled'] = 'Disabled';
 $string['editmodel'] = 'Edit "{$a}" model';
 $string['edittrainedwarning'] = 'This model has already been trained. Note that changing its indicators or its analysis interval will delete its previous predictions and start generating new predictions.';
-$string['effectivenessreport'] = 'Effectiveness report';
-$string['effectivenessreportfor'] = 'Model "{$a}" effectiveness';
 $string['enabled'] = 'Enabled';
 $string['errorcantenablenotimesplitting'] = 'You need to select an analysis interval before enabling the model';
 $string['errornoenabledandtrainedmodels'] = 'There are no enabled and trained models to predict.';
@@ -91,6 +90,7 @@ $string['indicators_help'] = 'The indicators are what you think will lead to an
 $string['indicators_link'] = 'Indicators';
 $string['indicatorsnum'] = 'Number of indicators: {$a}';
 $string['info'] = 'Info';
+$string['insightsreport'] = 'Insights report';
 $string['ignoreversionmismatches'] = 'Ignore version mismatches';
 $string['ignoreversionmismatchescheckbox'] = 'Ignore the differences between this site version and the original site version.';
 $string['importedsuccessfully'] = 'The model has been successfully imported.';
diff --git a/admin/tool/analytics/model.php b/admin/tool/analytics/model.php
index 653ab82db1e..7397de1783d 100644
--- a/admin/tool/analytics/model.php
+++ b/admin/tool/analytics/model.php
@@ -69,8 +69,8 @@ switch ($action) {
     case 'clear':
         $title = get_string('clearpredictions', 'tool_analytics');
         break;
-    case 'effectivenessreport':
-        $title = get_string('effectivenessreport', 'tool_analytics');
+    case 'insightsreport':
+        $title = get_string('insightsreport', 'tool_analytics');
         break;
     case 'invalidanalysables':
         $title = get_string('invalidanalysables', 'tool_analytics');
@@ -282,13 +282,13 @@ switch ($action) {
         redirect($returnurl);
         break;
 
-    case 'effectivenessreport':
+    case 'insightsreport':
 
         $contextid = optional_param('contextid', null, PARAM_INT);
 
         echo $OUTPUT->header();
 
-        $renderable = new \tool_analytics\output\effectiveness_report($model, $contextid);
+        $renderable = new \tool_analytics\output\insights_report($model, $contextid);
         $renderer = $PAGE->get_renderer('tool_analytics');
         echo $renderer->render($renderable);
 
diff --git a/admin/tool/analytics/templates/effectiveness_report.mustache b/admin/tool/analytics/templates/insights_report.mustache
similarity index 90%
rename from admin/tool/analytics/templates/effectiveness_report.mustache
rename to admin/tool/analytics/templates/insights_report.mustache
index c603d609de4..3b64249d0ce 100644
--- a/admin/tool/analytics/templates/effectiveness_report.mustache
+++ b/admin/tool/analytics/templates/insights_report.mustache
@@ -15,9 +15,9 @@
     along with Moodle.  If not, see <http://www.gnu.org/licenses/>.
 }}
 {{!
-    @template tool_analytics/effectiveness_report
+    @template tool_analytics/insights_report
 
-    Template for the effectiveness report.
+    Template for the insights report.
 
     Classes required for JS:
     * none
@@ -39,7 +39,7 @@
 }}
 
 <div class="box">
-    <h3>{{#str}}effectivenessreportfor, tool_analytics, {{modelname}}{{/str}}</h3>
+    <h3>{{#str}}actionsexecutedbyusersfor, tool_analytics, {{modelname}}{{/str}}</h3>
 
     {{#contextselect}}
         <div class="mt-3">